There are two lanes. A meme can start as Free and later be upgraded to Contest by paying $1. Contest memes receive visibility advantages and eligibility for prizes.
Capability
Free Meme
Contest Meme (Paid Entry)
Upload
Yes
Yes
Appears in Home feed
Yes (after contest memes)
Yes (priority)
Appears in Trending
No
Yes
Enters weekly competition
No
Yes (auto)
Eligible to win
No
Yes
Badge/Tag
None
Weekly Challenge Contestant
Share link
Yes
Yes
1.2 Feed ordering rule (money driver)
Home feed must always communicate that paid entries get more exposure. The recommended ordering is: (1) contest memes first, then (2) free memes as filler. A simple pattern is 3 contest memes, then 1 free meme, repeating.
1.3 Prize pool statement
Winner gets 50% of this week's prize pool.
Platform operational costs and internal splits are handled at our discretion to maintain system integrity.